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Brand owners/advertisers get ability to -
- Reach a target segment level at much granular level i.e. target segment identified by shopping behavior and locality.
- Reach a customer at the time of spending and at the place of spending.
- Reach the target segment with a much smaller marketing budget.
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Retailers get ability to -
- Monetize their footfalls through our revenue share program.
- Ensure consumer loyalty through targeted store coupon prints incentivizing return trips to store.
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Modus Operandi process is as below -
- Retail media service SHOPSENSE adds an additional layer over the current modern retail transaction system.
- It integrates with any Point of Sale system and provides and delivers a targeted communication based on a shoppers’ current and any available past purchase data.
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